In today's content-driven world, every artist must have a video. Packaging, branding, media, and image are everything in the music business. Videos are crucial in creating an audience reaction that helps people remember and understand your song. Releasing a song without any visual representation rarely gets millions of plays by itself, but a great song with a kick-ass video will. 

We all know that success as an artist is often dependent of your reach online and on social media. A professionally produced Youtube presence is vital to your online persona. Finally, one of the most important reasons that you need a professionally produced video is that other musicians are releasing them. Usually, others' behavior should not dictate your own; however, in this business, it truly does.